Press Releases

End Citizens United // Let America Vote Launch New $12 Million TV Ad Campaign Ahead of For the People Act Markup

May 04, 2021

Ads will air both nationally and locally in AZ, GA, NV, NH, & WV

End Citizens United (ECU) // Let America Vote (LAV) Action Fund launched a new $12 million television ad campaign today as part of the group’s $30 million campaign with the National Democratic Redistricting Committee (NDRC) to pass the For the People Act (H.R. 1, S. 1). The TV ad campaign comes ahead of the Senate Rules Committee markup on the bill that would stop billionaires from buying our elections and protect Americans’ freedom to vote, among many other reforms.

The national television ad will air on MSNBC and CNN, and the state-specific television ads will air in Arizona, Georgia, Nevada, New Hampshire and West Virginia on local broadcast, cable, and streaming platforms.

Click here to watch the national ad.

“The American people are demanding that Washington work for them, not corporate interests and big donors. To do that, we need to take dark money head on, crack down on corruption and protect everyone’s freedom to vote,” said ECU // LAV Action Fund President Tiffany Muller. “The For the People Act meets the demands of this defining moment. It would counteract the egregious voter suppression efforts being carried out across the country, stop billionaires from buying our elections and put in place safeguards to ensure the integrity of democracy. The Senate must pass this bill into law.”

Full script of national ad: 
We’ve got ‘em on… The. Ropes.

The billionaires buying elections.

The corporate special interests poisoning campaigns with dark money.

Frantic to preserve big-money politics as usual.

Because the For the People Act is on the verge of becoming law.

Reining in corporate lobbyists.

Finally banning dark money.

And protecting our freedom to vote.

Billionaires and special interests – your day is nearly done.

Because it’s time. For the People. To win.

Earlier this spring, ECU // LAV Action Fund and NDRC announced a $30 million campaign to pass the For the People Act. The campaign includes television and digital advertising; major grassroots activation, including putting boots on the ground in key states; and grasstops education and outreach. The campaign is funding key national and local allied organizations––from good government and voting rights groups to a wide array of issue advocacy groups. This historic investment is harnessing the grassroots energy for unrigging the system in Washington to make it work for everyone, not just those on top, and will make it clear to the Senate that we must pass this bill.